We usually spend 70% of our TV Hour watching advertisements. It is a common behaviour that bad ads could end up lowering down the TRP of the channel. So a channel must and always weave good, relevant and sensible ads around the programs. Obviously audience won’t like watching coke AD in a religious program but would appreciate ADs of fragrance sticks or a Macdonalds AD on Aastha channel won’t be appreciated but surely AD of Ayurvedic medicine would be welcomed.Again the point which is the backbone of effective marketing right segmentation of customers and pitching right product to right customer segment in right time. Hur ek friend zaroori hota hai is obviously a right choice by airtel to target student base and young professionals. The figures of tank manufactured to softy toys brings sentimental brotherhood message with coke ad. The list is anyway increasing as Indian customers getting smart and more ad sensible hence the admakers are looking in innovative ways to target the segmented base with touchy hint to attract good attention.I would like to add up new advetisement of hero motocorp of hum mai hai hero which brought a new sensation and is the biggest hit these days across televisions. Even channels love to attach such catchy Ads on channels.This message (including any attachments) is intended only forthe use of the individual or entity to which it is addressed andmay contain information that is non-public, proprietary,privileged, confidential, and exempt from disclosure underapplicable law or may constitute as attorney work product.If you are not the intended recipient, you are hereby notifiedthat any use, dissemination, distribution, or copying of thiscommunication is strictly prohibited. If you have received thiscommunication in error, notify us immediately by telephone and(i) destroy this message if a facsimile or (ii) delete this messageimmediately if this is an electronic communication.